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Archive: google

An Intro to Social Data Portability

June 21, 2009   -   1 comment   -  

Social Data Portability allows you to bring your friends, interests and relationships where ever you go across the web.  For users, it means not having to create a new account on every site, and having immediate access to your network of friends.  For businesses, it gives you more demographic insight into your users, as well

Advertising Is Not a Sustainable Business Model for the Web (unless you are a Search Engine)

May 31, 2009   -   8 comments   -  

The long-held myth that web companies can achieve profitability through free products, services and content solely based on advertising is fading.  The diminishing rates of online ads, and the slowdown of venture capital and IPOs, has led to a realization that a sustainable business model for web companies must have multiple, diverse, revenue streams. Over

The Case For and Against Google's Rumoured Twitter Acquisition

April 5, 2009   -   0 comments   -  

There’s been a lot of talk the last few days about Google’s rumored “late-stage” acquisition talks with Twitter. While current consensus is that they are merely discussing mutually beneficial product strategies, it doesn’t mean that this deal isn’t being thoroughly considered and dissected by executive committees (not just of Twitter and Google, but MS &

Why Would Anyone Advertise Online Without Google/Facebook?

December 25, 2008   -   3 comments   -  

As part of my new job I’m in charge of developing and executing a marketing plan for a new website.  I’ve been doing a lot of research into online advertising and trying to figure out the best way to allocate my budget.  There are a number of ways to purchase ads online. CPM (cost per

The Transition to Real-Time, Social Search

December 18, 2008   -   1 comment   -  

John Batelle recently wrote a great post about the shift from static to real-time search.  To paraphrase he says that Google is/was awesome because for the first time, you could quickly and accurately get static information about any search term.  Though this strength is also a flaw.  By nature, newer content will have a lower

10^100 – Why Google still isn't Evil (yet)

September 23, 2008   -   0 comments   -  

While Google was making headlines today with the launch of G1, I came across another article describing their Project 10100.  The project is described as, “a call for ideas to change the world by helping as many people as possible.”  You submit a brief description of the problem you are trying to address, your solution,

Recent Links

May 12, 2008   -   0 comments   -  

Here are some noteworthy articles from the last week: Google Friend Connect – Any website owner can add a snippet of code to his or her site and get social features up and running immediately without programming — picking and choosing from built-in functionality like user registration, invitations, members gallery, message posting, and reviews Ajax

New Google APIs (Language/Charts/Visualization)

March 20, 2008   -   0 comments   -  

Google releaesd three new API’s this week. The first is for automatically translating content. Additionally there is language detection which guesses what language text is in (and with what certainty) . The second is an update to the existing Charts API. Charts API allows you to really simply embed PNG of different types of charts

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